Iconic photo of Che subject of new film

It's probably the most famous portrait ever taken, considered by many to be the "Mona Lisa of photography."

Chances are you see a version of it at least once a week. But very few people, even the picture's most passionate fans, really understand what it means.

"Chevolution," a documentary about Alberto "Korda" Diaz's iconic portrait of Ernesto "Che" Guevara, is playing this week at the Tribeca Film Festival in New York. Trisha Ziff and Luis Lopez's entertaining film describes in detail the taking of the legendary photo and how, since 1968, the mass-marketing of the image has separated the icon from Guevara the man.

Diaz took the photo on March 5, 1960, at a funeral for Cuban workers killed in an explosion. Diaz was able to get off two snapshots before Guevara disappeared from view.


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